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Beware of the Blog

January 16, 2004 @ 5:42am

I once came across a Weblog that had a single entry. It went something like this: "I am posting this entry to my new Weblog as a reminder to myself to post something new every day and keep this Weblog fresh."

Ironically, the blog had not been updated in months. That was the only entry ever!

I've spent a decade building electronic publishing systems and newsletter delivery tools so hundreds of people could effortlessly broadcast their thoughts and opinions to millions of other people. All that time I've been promising myself that when I had built the perfect system I would use it to make my own site — one that covered the topics I was interested in. That fantasy content management system has had many names and incarnations, but it was never a fit for what I planned on doing.

Now it finally exists. It's called Weblogs, Inc. and you're soaking in it.

Okay, it almost exists. I'm still adding new features every day, but I'm finally at the point where I can switch to the driver's seat and take it for a spin along the coast before I put it back up on the hoist to try and figure out where that grinding sound is coming from.

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